Curious Cake Co

 

safari

 

Callebaut

 

Feed The Dream

 

Callebaut

 

Enter the Dragon

Posted by Torch on 02 November 2011
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Discipline:

It’s been a busy couple of months for the Knorr team preparing for the Knorr Blue Dragon Professional Pastes launch, across print and digital. The hub of it all is the website with fantastic video-led content. Also social media is fully integrated into the digital strategy. We are engaging with chefs on both Twitter and Facebook, and of course, via print ads, email and experiential work across the UK and Ireland. The free samples are flying out the door. www.knorrbluedragon.co.uk @KnorrBlueDragon

Building Knowledge on Health and Vitality

Posted by Torch on 02 November 2011
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To support Unilever Food Solutions' Global Service "Your Menu" and it's drive on Healthy Dishes we've created an on and off-line vitality quiz to help chefs and their teams to really get to grips with health and nutrition. Click the heading for more images.

Striking a Balance

Posted by Torch on 02 November 2011
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Discipline:

There is a great deal of pressure on foodservice operators to know what is going into the dishes they sell and to provide this information to their guests.

Global research for Unilever highlighted an overwhelming need for consumers to be provided with more information about the food they are eating when out of home.

90% of consumers surveyed expressed a desire for more information to be made available when eating out in order to allow them to make more informed choices about the food they are eating.

Wising up on Waste

Posted by Torch on 02 November 2011
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Reducing food waste is one of the biggest challenges for the hospitality industry and it’s a hot topic with consumers too.

Safari gets set for Christmas

Posted by Torch on 02 November 2011
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Safari, our successful loyalty programme for 3663, is all set for the Christmas season with great offers and a drive on gift redemptions. Click for more images.

Growing the Category for Gourmet Classic

Posted by Torch on 02 November 2011
Client:

Discipline:

Driving awareness of the full range of cooking alcohols available from Gourmet Classic. Demonstrating endorsement and category leadership.